About us

 

When Joey became a father in 2019 at age 48, he knew he was up for a challenge.  During the first few months of intense diaper changes he became frustrated with the design flaws of baby footies.  One night he woke up at 3am for a diaper change and the footie was soiled. It was at that moment that he knew that he needed to do something about it.  The next day he took a blank piece of paper and started designing the fastest, easiest baby footie ever made.  After the design process was done, he took his drawing to a friend’s mom for a prototype and it worked like a charm.   Since Joey was not a part of the baby clothing industry, he was in search of  a manufacturer that could sew a very high end garment.  He found the perfect manufacturer in Perú.  He sourced the softest, most luxurious Pima Cotton he could find. Made from custom-knit Pima Cotton, each heirloom-quality piece is super soft—yet durable enough to be handed down to anyone.

All of us at Footie Luv understand the desire to provide your baby with the absolute best, and we know how special it is to see your little one wearing something you utterly adore; something that reflects your profound love and overwhelming joy; something that's forever pure. Forever sweet. Forever soft.